

15
quality assurance
08-VST Europe B.V.
Control 2017 Announces
Record-Breaking
Participation and Floor
Space Growth
M
ore exhibitors than
ever
before,
10%
growth in exhibition
floor space, a new hall layout,
improved infrastructure and a
technically well-rounded sup-
plementary programme – the
Control international trade fair
for quality assurance in 2017 is
and will remain the world’s most
important information and busi-
ness platform for all concerns in
the field of industrial quality as-
surance! Significantly more than
900 exhibitors from 30 countries
will fully occupy halls 3, 4, 5, 6
and 7 with 565,000 square feet
of overall exhibition floor space
and will present current offer-
ings from the worldwide market
with their comprehensive prod-
ucts and services.
More than 900 Exhibitors from
30 Countries on 565,000 Square
Feet of Exhibition Floor Space
The new hall layout for Control,
characterised by construction
of new hall 10 as well as renova-
tion and expansion of the West
entrance foyer, has resulted in
the unique opportunity for pri-
vate trade fair promoters P.E.
Schall GmbH & Co. KG of setting
up Control in a block format and
thus as a compact trade fair with
minimised legwork. Occupying
halls 3, 5 and 7 in the odd-num-
bered row and halls 4 and 6 in the
even-numbered row smooths out
the beginning of the trade fair day
for expert visitors arriving in the
morning – and for the exhibitors
– because the flow of visitors via
the East and West entrances will
now be more uniformly distrib-
uted to all of the halls. Along with
renovation and expansion work,
vehicular access and parking lot
infrastructures at the Stuttgart
Exhibition Centre have been opti-
mised as well.
Increased Efficiency of Trade Fair
Visits with New Online Tools
Further
marketing
measures
which provide support and flow
management for expert visitors
from all over the world such as
the mobile website “m.control-
messe.de” (direct access to the
mobile website for smartphones
and tablets) and the “My Trade
Fair Visit” online tool (for opti-
mised planning of trade fair vis-
its), as well as the (free) Happy
Friday food coupon offered on
Friday (the last day of the event)
and not least of all the option for
preregistration of expert visitors
via the Internet create a conveni-
ent basis for a successful trade
fair visit with informative value.
Quality Assurance as a
Central Element
Against the backdrop of boom-
ing individual QA sectors such as
industrial image processing and
vision systems, robot-aided sub-
systems and complete systems
as well as optoelectronic sensor
technology, the 31st Control will
once again present a world-class
exhibition portfolio. Thanks to the
consistently and comparatively
high degree of digitalisation of
the respective components, mod-
ules and systems for industrial
quality assurance, these build-
ing blocks are distinguished by
maximised I 4.0 compatibility and
thus represent an essential ele-
ment for implementing I 4.0 struc-
tures in the real world.
Text:
P. E. Schall GmbH & Co. KG
Gustav-Werner-Straße 6
D-72636 Frickenhausen